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Facebook Blueprint
Meta Blueprint
2 recommenders · 2 threads · recommended in 2 years, 2019–2020 · score 2.1
Free self-paced training courses from Meta on running advertising on Facebook and Instagram, covering campaign setup, targeting, and ad formats. Courses are video-based and come with certifications.
Commenters call it a useful free starting point that takes a complete beginner to competent Facebook ads work, and suggest practicing by setting up test campaigns alongside it.
Marketing & Growthbeginnerfreevideo lectures#facebook ads#paid social#digital marketing#meta#certification
Recommendations by year
20192020
If the main focus is paid marketing, I'd recommend checking out Google Skillshop (for Google Ads), Facebook Blueprint (for Facebook Ads). They're free courses hosted by Google and Facebook themselves, and they're great resources to take you from complete beginner to competent paid ads specialist.
I've only ever used Facebook's blueprint course videos and found them really useful. In addition to that I'd suggest practicing setting up your own test campaigns in your Facebook account to get a feel for the steps involved. It's very straightforward and you'll get the hang of it in no time! It…